MIAMI INTERNET MARKETING CONSULTANT
As business customers with questions are ignoring tone deaf brand marketing (and tiring of Pandemic messaging too) they are increasingly in search of information more than ever. Trust Radius reports that some B2B tech categories are seeing anywhere from 194% … Read More »
How COVID-19 Is Impacting Business Event Planning 70 percent of business event planners have changed previously-planned in-person events to virtual platforms due to the pandemic, and 47 percent expect that once it ends people will still be hesitant to travel, … Read More »
You’ve got a limited social advertising budget but you don’t know where to drop it: Facebook or Instagram? It’s a tough question with an equally tough answer: it depends. While the two platforms do have overlapping users, the specifics of … Read More »
Data analysis and reporting are becoming increasingly important skills for social media marketers. In fact, social marketers in a hiring position say that reporting ability was the number one skill they look for in candidates, according to the latest Sprout … Read More »
While their importance pales in comparison to many other things taken away by our society’s ongoing lockdown, I do find myself missing sports. Going without them during a difficult time causes me to appreciate the comfortable routine and reliable distraction … Read More »
Almost every consumer search starts with Google, which essentially makes your Google My Business listing your digital storefront. A strong online presence is an absolute necessity for today’s businesses, especially in the wake of COVID-19. As businesses across every industry … Read More »
B2B marketing is boring, doesn’t feature influencers, and uses only monotonous white papers and lifeless case studies — we’ve all heard these stereotypes, but what is the reality of B2B marketing in 2020? The traditional image of dull B2B marketing … Read More »
When marketing practitioners and their bosses align on goals for social, they can unlock social’s potential as a true driver for business growth. For practitioners, this means understanding how marketing leaders prioritize their objectives for social and leaning on social … Read More »
The post Break Free B2B Marketing: Lisa Sharapata of 6sense on the End of the MQL appeared first on Online Marketing Blog – TopRank®. If you liked Break Free B2B Marketing: Lisa Sharapata of 6sense on the End of the … Read More »
In a COVID-19 world where all in-person events and plans have been cancelled, companies are looking for new ways to connect with their audiences, and maintain and grow their business relationships. Sprout isn’t exempt from this feeling: we’ve had our … Read More »