MIAMI INTERNET MARKETING CONSULTANT
Today we live in an age of information overload where the speed of content discovery and the variety of options for media consumption across connected devices presents new challenges for B2B brands and buyers alike. The natural response for buyers … Read More »
COVID-19 drives more business to B2B marketplaces Global marketplace growth is being led by the B2B segment, with sales expected to hit $3.6 trillion by 2024 — up from $680 billion in 2018 — according to recently-released report data of … Read More »
Trying to wrap your head around Twitch marketing? If so, you’ve got the right idea. Beyond the major social media platforms, Twitch represents a booming community with millions of daily active users. Although Twitch is primarily associated with gaming, it’s … Read More »
Joseph Gordon-Levitt is a guy who understands content. He was the featured keynote speaker at Content Marketing World three years ago, and his company HitRecord empowers creators to collaborate and produce awesome stuff together. Joseph Gordon-Levitt also understands storytelling. He … Read More »
Video is taking over social media at large. And Instagram is no exception. In fact, the average consumer on the ‘gram now spends over half of their time on the platform watching videos. This might not seem like breaking news, … Read More »
What will successful B2B marketing look like in a post-pandemic world, and what can marketers do today to be ready? B2B marketers are facing daunting and unprecedented challenges — not unlike a Rubik’s Cube — during the global health crisis. … Read More »
By now you should know that social media marketers aren’t only responsible for community management, content creation and building brand awareness. Social media data analysis is a huge part of the job. So much so that some companies are increasingly … Read More »
What does being an influencer really mean in the B2B world? The classic B2C influencer is someone with a big following on social media, someone who makes a living doing makeup tutorials or cosplay or skateboarding tricks. Brands who want … Read More »
With over 700 million community members in 200+ countries and territories, LinkedIn is without question the place for businesses to do business. With 91% of marketing executives using LinkedIn as a content source (SocialPilot) it’s easy to understand why 94% … Read More »
The Majority of B2B CMOs Expect to Increase Their Spending on A Variety of Digital Channels Next Year Nearly 69 percent of B2B marketing CMOs will increase digital advertising spending in 2021, including email and mobile marketing, paid search, website … Read More »