Electronic Marketing News: Haptic Marketing, Twitter’ s Ranked Feeds, B2B’ t ABM Challenges, & YouTube’ t Vertical Video Ads

21 Sep

2018 September 21 News Image

The ability of Micro-Influencers [Infographic]
A look at the advantages of working with highly-targeted audiences, and how micro-influencers can work to build brand awareness plus drive sales. MarketingProfs

Twitter will certainly soon let you switch between chronological and ranked feeds
Twitter announced that it will alter how its feed works, using a forthcoming update allowing users to change between ranked and chronological configurations, offering a new layer of manage. The Verge

Despite buzz, just one-third of B2B businesses are devoted to ABM, report says
A newly-rleased Dun & Bradstreet B2B marketing data document shows limited account-based marketing execution, and a few other surprises. Marketing Property

Four Effective Techniques for Working With B2B Influencers
Choosing the best influencers and getting their attention could be a challenge. MarketingProfs Tom Whatley looks at the situation and how to overcome many obstructions. MarketingProfs

Twitter gives video advertisements a subtle lift, puts livestreams atop the timeline
Twitter has rolled out there changes which will boost video advertisements on the platform, and put live-streaming articles in the spotlight, but will marketers take advantage of the more prominent app placement? Marketing and advertising Land

What the 2018 Forbes Impair 100 List Has to Say Regarding the Current Trends in B2B Technologies
An study of Forbes recently-published report and listing of private cloud companies and what this says about B2B technology developments. G2 Crowd

2018 September 21 Statistics Image

Up and down video ads are coming to Youtube . com
YouTube introduced new vertical video ads within a mobile-friendly format, and ability to customize ads to its users’ individualized feeds, among several featured folded out recently. The Drum

Amazon’ s B2B Marketplace Could Exceed $10 Billion
Amazon announced that its B2B Market may top the $10 billion dollars mark, and that it is on track for the tenfold sales increase from 2016 when it began. ASICentral

The Next Marketing and advertising Skill You Need To Master: Touch
Forbes takes an exciting look at haptic marketing and why electronic marketers are taking notice. Forbes

Exactly how marketers are seeing value within a proven standard: The Drum plus GumGum release a report on contextual advertising
A brand new report looks into how marketers have found benefit in contextual advertising. The semantics analysis and various personal computer vision findings are among information the study reveals. The Drum

TO THE LIGHTER SIDE:

2018 September 21 Marketoonist Cartoon

A lighthearted take a look at marketing automation by Marketoonist Ben Fishburne — Marketoonist

Dos Toros Created a Burrito-Themed Meme Account to Boost Its Own Subsequent – AdWeek

Cash-Strapped Zuckerberg Forced To Sell eleven Million Facebook Users — The particular Onion

TOPRANK MARKETING & CLIENTS WITHIN THE NEWS:

  • Lee Odden — 5 Doable Tips from Content Marketing Globe Speakers to Improve Your Marketing Today — Austin Copywriter
  • Lee Odden — Give an EAR to understand Lee Odden’ s approach to B2B influencer advertising — B2B News Network
  • Anne Bartel and Ashley Zeckman — What’ ersus Trending: Mastering Marketing’ s Numerous Vocations — LinkedIn (client)
  • Lee Odden — 43 Most Influential Social networking Marketers You Should Be Following — Animatron

Exactly what are some of your own top  marketing information items this week?

Nice joining us, and we hope you’ ll check in again next week to get a new array of the most relevant electronic marketing industry news, and in the particular meantime you can follow us at @toprank on Twitter pertaining to even more timely daily news. Furthermore, don’ t miss the full movie summary on our TopRank Marketing TELEVISION YouTube Channel.

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