Sprout Social , a leading provider of social media marketing, analytics and advocacy solutions for company, today announced $40. 5 mil in new funding from Goldman Sachs, New Enterprise Associates plus led by Future Fund. This particular latest round of investment provides its total capital raised in order to $103. 5 million and underscores Sprout’ s momentum and foothold within the social media software space. Brand new funds will be used to accelerate the particular company’ s plans for deepened platform capabilities and increased worldwide expansion.
“ Marketing and social data have become mission-critical to virtually all aspects of business. Sprout’ s relentless focus on quality plus customer success have made us the very best customer-rated platform in every category plus segment, ” said Justyn Howard, CEO of Sprout. “ In lots of ways, social is still in its infancy, plus we’ re fortunate to help a lot of great customers navigate this growing set of challenges. ”
Sprout has experienced sustained, speedy growth in recent years, acquiring social analytics firm Simply Measured and lately surpassing 25, 000 customers plus 500 employees around the globe. The financing will allow Sprout to further accelerate that will growth with investments across the company and their expanding platform.
“ The Sprout group has built a remarkable company, evidenced not just by their performance but their focus on lifestyle, quality and their customers, ” said Jason Kreuziger of the Seller Banking Division at Goldman Sachs. “ Since our initial investment decision in 2016, Sprout has continuously demonstrated their ability to lead plus transform this category through best-in-class technology, tremendous leadership and their particular customer-centered approach. ”
“ As social media’ s i9000 impact on business and the world grows, we are committed to providing software that allows our customers to navigate this particular transformation, create real connections using their audience and drive their companies forward. ” said Howard.
ABOUT SPROUT INTERPERSONAL
Sprout Social provides deep social media listening and analytics, social management, customer care, and advocacy solutions to more than 25, 000 top brands and agencies, including “mind keep”, adidas, West Elm and Edelman. Sprout’ s suite of options supports every aspect of a cohesive interpersonal program and enables organizations of sizes to extend their reach, enhance their brand and create the kind of genuine connection with their consumers that drives their particular businesses forward. Headquartered in Chi town, Sprout is a Twitter Official Companion, Facebook Marketing Partner, Pinterest Advertising Partner, Instagram Partner Program Associate, LinkedIn Company Page Partner plus Google+ Pages API Partner. Find out more at sproutsocial. com
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