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Monthly Archives: November 2021

4 Ecommerce trends you need to know for 2022

30 Nov

Today, it’s easier than ever to shop online with just a few touches on your smartphone. Before 2020, online shopping was already on the rise. The pandemic only pushed the growth of ecommerce faster with revenue projected at $5.02 billion … Read More »

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80% of consumers agree brand awareness makes them more likely to buy on social

29 Nov

Several years of research has gone into optimizing the ecommerce checkout process. Every facet of the customer experience has been peeled back, tested and tested again, resulting in an abundance of data marketers can use to optimize for conversions. Social … Read More »

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B2B Influencer Marketing Named Top Marketing Tactic for 2022: What You Need to Know

29 Nov

The post B2B Influencer Marketing Named Top Marketing Tactic for 2022: What You Need to Know appeared first on B2B Marketing Blog – TopRank®. If you liked B2B Influencer Marketing Named Top Marketing Tactic for 2022: What You Need to … Read More »

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B2B Marketing News: B2B Marketers Turn To Predictive, Twitter Adds New Analytics, & More Young Marketers Are Buying Via Smartphone

26 Nov

B2B Mobile Mania: Young Staffers Use Smartphones To Buy Business Products 53 percent of B2B buyers in the Gen Z demographic say they use their smartphones when researching and buying for business, and once a purchase has been made 50 … Read More »

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Bountiful Thanks: What the TopRank Marketing Team is Most Grateful For

24 Nov

As the U.S. celebrates Thanksgiving Day this week, the world looks back at another year of challenges, changes in the marketing landscape, and workplace shifts. Despite the global challenges we’ve all faced, we’ve overcome, grown, and adapted, and now is … Read More »

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10 meaningful ways to get more Twitter followers

23 Nov

“So, like, how many Twitter followers do you have?” Listen: you can’t dismiss your follower count on Twitter as a vanity metric. Because more followers mean more influence in your industry and proven interest in your content. Besides, Twitter is … Read More »

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The best times to post on social media in 2021

22 Nov

Throughout 2020 and into 2021, social media became more important than ever as a way for people to maintain instantaneous connection, find new trends and hobbies and stay up to date on current events. Brands had to pivot to thrive … Read More »

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Sprout Social enhances review management capabilities with Yelp integration

22 Nov

Today, Sprout Social, an industry-leading provider of cloud-based social media management software, announced the addition of Yelp to its review management capabilities. Now available to Sprout customers, the integration further enables users to centralize their review management efforts so they … Read More »

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Prepping your social customer care team for the holiday rush with Sprout

22 Nov

Growing up means realizing that the most wonderful time of the year can also be quite stressful, especially if you work in customer care. Navigating holiday customer service spikes is always a tough task. When you throw in supply chain … Read More »

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13 Top Strategies For B2B Marketers To Host & Promote Live Virtual Events

22 Nov

Great news! It’s easier than ever to host a virtual event. Not-so-great news! Every B2B brand you’ve ever heard of is ALSO hosting virtual events. And most of us are sick to death of staring at a screen 24/7. That … Read More »

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